Become a member

About us

Our vision

To be the reliable, respected and heard common voice of the jewellery, precious metals and watch industry in Germany and Europe.

The Bund Deutscher Juweliere (BDJ) unites the strength of many independent businesses under one roof. We are working towards an industry that carries weight with authorities, chambers and business organisations, in which high professional standards and fair competition are a given, and in which the next generation finds its place with confidence.

  • Jewellers

    Specialist stores for jewellery and watches

  • Goldsmith

    Master workshops and studios

  • Watchmaker

    Service, repair and trade

  • Precious metals trade

    Wholesalers and manufacturers

Our mission

We represent the shared interests of the jewellery, precious metals and watch industry and turn this representation into concrete projects.

Together with national and international associations and institutions, we develop and carry out projects.

  • Representation

    We represent our members’ interests with authorities, chambers and business organisations, issue statements on behalf of the industry and regularly bring its concerns to the relevant bodies.

  • Reputation and quality

    Together with our members, we develop standards of quality and trust that strengthen the industry’s reputation, and put them into practice.

  • Cooperation

    We turn cooperation into joint projects and platforms for sharing experience.

  • Knowledge and training

    We plan and host training courses, seminars, conferences and trade fairs according to a fixed annual programme. We keep our members promptly informed about legal, tax, insurance, security, technical and economic developments.

  • Future

    We launch pilot projects on digitalisation, vocational training and attracting young talent, and carry them out together with educational institutions.

  • Professional ethics and fair competition

    We translate principles of professional ethics into shared rules of conduct for our members and support their application.

  • Network

    Together with national and international associations and institutions, we develop projects and implement them.

  • Become a member

    Information on membership and admission.

Our principles

  • Independence

    We are independent of party politics and ideology.

  • Equal treatment

    We do not disadvantage anyone on the grounds of gender, origin, language, religion, belief, disability, age or sexual identity.

  • Transparency and accountability

    Our board is elected and overseen by the general meeting. Income and expenditure are properly recorded, and our funds are used exclusively for the purposes set out in our statutes.

  • Shared responsibility

    Membership means rights and duties. Together we protect the reputation and purpose of the association.

The association at a glance

Get to know us in person.

Whether it’s membership, an event or a question about the industry – we look forward to talking with you.